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Sol de Janeiro Takes Over the Las Vegas Sphere

The brand celebrates the 10th anniversary of its Brazilian Bum Bum Cream.

In celebration of the fan-favorite Bum Bum Cream, Sol de Janeiro took over the Sphere in Las Vagas, NV.

In partnership with Sphere Vegas and Sephora, Beauty Packaging’s Beauty Company of the Year turned the Sphere into a giant Bum Bum Cream.

The billboard-like display was paired with a weekend-long event filled with music, photo opportunities, and Brazilian Bum Bum Cream-themed experiences. 

Check out Sol de Janeiro’s Instagram post here.

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